Building an Effective Business Case Training
Course 212
2 DAY COURSE

In this Building a Business Case training course, you will learn the importance of carefully analyzing, creating, and communicating a successful business case to maximize its chance for approval. You will gain the skills to define desired outcomes, design evaluation criteria, weigh costs against benefits, and communicate a comprehensive business case to improve decision-making.

Building an Effective Business Case Training Benefits

• In this Business Case Training, you will learn how to:

  • Analyze, create, and communicate a compelling business case.
  • Identify and prioritize alternative solutions to align with business criteria.
  • Perform cost-benefit analysis.
  • Identify the risks associated with an initiative.

• Prerequisites

  None.

Building a Business Case Course Outline

Module 1: Business Case Fundamentals

Business case introduction

• The reasons for constructing a business case

• Introduction to the simulation

Business case content and context

• The business case in the business project life-cycle

• Business options in the business case

• Business case content and structure

• The Business Case as organizational process asset

The Business Case Process

• Introducing the ADAPTS business case analysis process

• Focusing on the required elements

• Examining the role and value of the steps

Module 2: Managing Stakeholders and Requirements

Stakeholder Identification and Management

• Identifying business-level stakeholders

• Conducting stakeholder analysis

• Harvesting stakeholder goals

Determining the Problem

• Clarifying the business goals

• Creating a Problem Statement

Documenting the scope

• Turning goals into business requirements

• Documenting the business requirements

Module 3: Selecting Options

Deducing key decision criteria

• Weighting decision criteria

• Determining possible alternatives

Researching alternatives

• Examining the business options

• Developing the options for presentation

Module 4: Identifying & Measuring Costs & Benefits

Estimating costs

• Establishing costs

• Evaluating and selecting financial appraisal methods

• Creating and applying a basic cost model

Forecasting benefits

• Categorizing tangible and intangible benefits

• Proving intangible benefits with a benefits rationale

Investment appraisal

• Employing four common financial analysis tools

• Producing a cash flow model

Module 5: Managing Business Case Risk

Risk assessment methods and tools

• Recognizing the impact of time and risk

• Creating and using a risk register

Prioritizing risks

• Applying a risk assessment matrix

• Framing risk with your stakeholder analysis

• Aligning risk evaluation with stakeholder point of view

Module 6: Presenting the Business Case

Targeting Your Recommendation

• Delivering and positioning the solution

• Aligning the business case with stakeholders

• Aligning and prioritizing initiatives

• Prioritizing and selecting alternatives

• Selecting the business case delivery methodology

Crafting a Persuasive Business Case

• Overcoming the business document paradox

• Minimizing content to get maximum results

Presenting the Business Case

• Organizing your presentation

• Preparing the message

• Sequencing the content

Tailoring your presentation to the audience

• Selecting the delivery medium

• Communicating your case with confidence

• Validating your presentation

• Generating feedback for improvement